The 11.11 Global Shopping Festival is one of the largest events of its kind in the world. All e-commerce companies in Asia prepare the whole year for this moment, in order to be able to satisfy the huge demand of buyers worldwide. The Lazada Group is one of the major players on the e-commerce market. Year after year, they score record-breaking sales and customer retention. They attract the biggest brands in the world to use their platform, for the benefit of all parties involved.
The 11.11 singles day is nothing but a festival of discounts and special offers. The sales last only 24 hours, but the event starts long before this date. Most brands organize pre-selling campaigns inviting their followers to add various items to their shopping carts and to perform the checkout on 11.11. This is a clever method to sell more, as these customers also have more time to spread the word about this opportunity to make purchases on a shoestring budget. Products that are usually expensive become affordable within the 24 hour window that is the Lazada sale 11.11. Some people prepare for this moment by saving money all year round, only to afford expensive tech gadgets and other items they would like to buy but they never seem to be able to save enough for. If you’re seeking for bargains that don’t compromise on quality, 11.11 is the date to save in your calendar. It is a memorable experience that might change the way you do your shopping for good.
The more brands and businesses join Lazada, the better for everyone. The group has better chances of healthy growth, while brands and retailers take advantage of a steady flow of potential customers, highly qualified leads that are very easy to convert into paying customers and fans of the brand. This is why they invest a lot in promoting this special shopping festival. Also, this is one of the reasons why this event exists and has such as long lasting tradition. It is good for Lazada, for the brands that take part in the event, as well as for the consumers who have a chance to grab some amazing deals for products they’ve always wished to purchase by never afforded.
Lazada’s shopping festival generates millions in sales. Last year, the event attracted around 10 million more users and more than double the number of sellers compared to the previous year. This accelerated growth led to a sharp increase in brand awareness for the 11.11 Lazada sales festival. This event is one of the best opportunities for small and medium-sized businesses operating in six Southeast Asian markets to promote their products, to score amazing sales volumes, and to gain loyal customers and fans of their brands. The live variety shows running in the few hours before the opening of the event attract millions of viewers, thanks to the many partnerships the group has with broadcasting channels.
Briefly, the 11.11 sales festival is one of the marketing initiatives that bring high ROI, year after year. For more information, you can visit BestAdvisor Facebook.